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General

How Loop TV App is Different from UPshow

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So you’re looking for an entertainment and marketing solution to put on the TVs in your business. You know the value engaging your customers can have on your business, and are trying to decide between the Loop TV app and other alternatives, like UPshow.

While both UPshow and the Loop player have entertainment options and digital signage, UPshow offers more extensive options for both, complete with a wider variety of features and a far more user-friendly management interface.

Put simply: Anyone can pull a playlist of funny videos and pair them with the occasional static signage, but neither of these will make any real impact on your ROI-driving goals unless they are tailored to your audience and built to change consumer behavior.

Discover The Real Value of Digital Signage Today

Loop TV Channels vs Entertainment That Engages

How does UPshow compare to Loop TV? For a start, a wider, more custom array of entertainment.

Both the Loop TV app and UPshow give you access to the Internet’s most popular TV channels, from the laugh inducing Viral Fails, Aww'some Animals, and Drone TV channels, to local and national news channels. UPshow’s premium entertainment offers of over 500 channels, with Loop TV offering 200 channels.

UPshow media, unlike Loop media, has far more than viral videos. What sets UPshow apart is its hyper-local and varied content.  No two businesses serve the same demographic, or region. UPshow’s entertainment channels extend to hyperlocal options and cater to niche interests -- from local sports to seasonal events. The corner bar can play highlights from the home team’s latest game, while a nail salon can play show highlights from last night’s episode of The Bachelor, and everything in between. 

Additionally, a valuable perk of UPshow’s content is that it is moderated. Gating entire content playlists behind ratings like TV-MA or Explicit forces you to decide between excluding engaging content from your screens or risking inappropriate content being played in your business. With UPshow, each content piece is approved or denied by real humans, 24/7, so you can feel confident choosing the most relevant content for your guests without worrying.

Digital Signage That Drives Results vs. Loop TV App

UPshow’s digital signage is interactive, unlike other digital signage softwares.

A main factor of your digital signage’s effectiveness is how well it is designed. For those with professional design teams, this isn’t a concern. But for franchisees, or small businesses, ease of use is a key feature. UPshow has partnered with Canva, the leading design site for non-designers, to make our creation UI intuitive to use while also providing unlimited possibilities. You are empowered to create the best possible messaging for your business.

Additionally, the call to action on traditional digital signage often requires going to a different point-of-sale to close the deal - for example, heading over to a cash register to purchase a class pass, going to a website to sign up for a loyalty program, or returning to your venue to redeem a coupon. 

The risk here is that customers are likely to forget to act on the promotion, because as soon as they leave the context in which they were marketed to, the promotion is no longer top of mind.

UPshow’s mobile interactive digital signage solves this problem by allowing customers to take action on promotions directly from their phones. Giving guests the ability to act the moment they are moved to do so increases the likelihood they will actually complete the purchase or behavior.

Loop TV vs. Digital Signage Armed with Data and Analytics

UPshow provides analytics to show how your promotions perform.

Interactive digital signage provides tangible measurements on how many people interacted with your signage, for quantitative ROI on different promotions. You can see this, and other analytics, in the UPshow Insights dashboard. This dashboard doesn’t only show who has interacted, but also the total value each has driven. The value of each interaction is assigned directly by you to reflect the most accurate and meaningful measurements possible. 

This data resource allows you to optimize your promotions to outperform your competition and get the most value out of every marketing campaign. 

In addition to everything listed here, UPshow has so much more to offer, than the loop TV app including a variety of packages and cloud-based management. UPshow is the only engagement and marketing platform that is truly TV Built for Brands. See why with a free custom demo.

Schedule A Demo

Recommended Resources
Upgrade Your Venue’s Signage with Smart Signs
Build Your Internal Comms Strategy with Corporate Digital Signage
What’s the Difference: UPshow vs. Loop TV

Back-of-House

How to Improve Employee Engagement? Ideas for your QSR (2023)

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The quick service restaurant (QSR) industry is characterized by its fast-paced work environment, and unfortunately, its high employee turnover rates. Industry metrics report turnover rates as high as 130%.

This is why industry leaders are increasingly looking for ideas for employee engagement that work so that they can decrease employee turnover rates. This approach has been shown to increase efficiency, foster employee satisfaction and can ultimately help establishments see higher revenue.

What is employee engagement? 

Employee engagement is not the same thing as job satisfaction or employee satisfaction, though both of these things can be impacted by employee engagement.  

According to Forbes, employee engagement is “the emotional commitment an employee has to an organization and its goals”. It is how your employees feel about your QSR and the work they do there.

A positively-engaged employee feels motivated and takes an active role at work. A disengaged employee, on the other hand, may come across as apathetic toward their work. The right employee engagement ideas will help engender that sentiment in your workforce. Let’s see how.

Why do you need ideas for employee engagement in your QSR?

You need ideas for employee engagement because it plays a critical role in a business’s potential to be successful. This is especially true in the QSR industry where employee motivation and efficiency can make or break operations. 

Below are some of the reasons positive employee engagement is so important.

The best employee engagement ideas increase productivity and performance

If you can engage your QSR staff with the right employee engagement ideas, you’ll note an uptick in your efficiency levels. In fact, there’s proof that engaged employees are more likely to contribute to the success of an operation. Their high levels of involvement and dedication to success often help businesses outperform competitors, especially when it comes to reported earnings.  

Engagement Ideas that work will improve employee retention

Employee retention is critical in the QSR industry because it significantly reduces costs associated with onboarding and training processes.

Using different ways to engage your employees will result in staff that is much more likely to hold their position than disengaged employees. This makes it possible to keep operations moving quickly and makes it that much easier to find in-house leaders and managers you can trust.

The right staff engagement Ideas boost employee morale

When employees feel that their work is appreciated and valued, it can have a positive effect on their overall morale and motivation levels. When morale is high, employees are more likely to be productive, creative, and innovative. This can help with problem-solving and can change the general atmosphere of your back-of-house environment.

Workforce engagement improves customer satisfaction tooI

Customer service is a make-or-break for QSR, which is why employee engagement is so important!  Positively engaged employees tend to lead to increased customer satisfaction. High spirits and devotion to solving problems can translate into positive interactions that make customers feel valued.

It makes your customers happy, boosts revenue and strengthens the reputation of your QSR. In a world filled with competing fast dining options, it’s important to make your establishment the one customers can depend on for a positive experience. As a result, which ideas for employee engagement you rely on could very well end up determining your QSR’s immediate future.

With employee engagement initiatives you get innovation

Since employees who are positively engaged with a company also tend to become invested in the success of their coworkers and establishment, they are often more likely to propose ideas that can streamline processes and keep things efficient.  

Building a strong workplace environment that rewards and supports leaders not only benefits your employees, but it benefits you, too!

Employee engagement activities are tougher to implement in the QSR environment

Fostering employee engagement in the fast-paced and often hectic environment of the QSR presents a set of unique challenges. 

With a scarce opportunity to pull your staff into long involved meetings and added barriers to consistent one-on-one communication, building a culture of support and providing tools for success can feel impossible. 

These challenges, however, should not discourage you from striving to boost employee engagement. It is an especially important part of QSR operations, namely because of the very challenges that make it difficult to achieve, and luckily, new solutions can make things easier than they seem. 

Digital signage is a solution that is easy to implement and can transform the way employees of your QSR engage with their work. A robust software solution, like UPshow SHIFT, makes it easy to recognize, educate and motivate your employees with a simple screen.  Here’s what UPshow can do for you QSR employees.

The QSR experience and employee engagement: What should it look like in your QSR

Training quizzes as employee engagement programs

Training and educating your QSR staff can feel like a challenge. Scheduling the perfect time between shifts and staggering meetings almost makes the process feel like more of a hassle than a help. Luckily, you can reap the benefits of learning with some upgraded deployment methods. 

UPshow makes it easy to create, share and display employee learning material, like quizzes, on your BOH screens. These materials can be linked to QR codes that make it easy to transform display content into mobile-friendly landing pages. This not only engrains important information in your staff, but it can make learning more accessible and exciting, too!

It makes employee training far more flexible and effective, and it eliminates the need of stopping operations for a quick training refresher. 

Pushing workforce engagement and sales through friendly competition

Motivating your employees by stoking the flames of competition can encourage ambition and extra effort. UPshow SHIFT can help your QSR drive sales by integrating with your point of sale (POS) system. It helps you track inventory and sales metrics that you can use to encourage revenue-generating behavior. Best of all, these metrics stay updated in real-time with almost no maintenance on your end. That’s right, it's all just plug and play!

It makes it easy to encourage staff to promote seasonal items, limited menu offers or upsell using promotions. Create monthly shift competitions or reward your highest-selling staff member while keeping everyone accountable to the numbers on the screens.  

Make customer service a priority 

You can remind your staff that customer service is a priority at your QSR by creating, sharing, and displaying customer service surveys on your screen. 

QR code technology makes it easy for guests to access surveys right from their phones, and you can share results as they populate with your BOH staff. You can even share recent reviews from social media platforms! Celebrating high-quality service and reminding your employees of the importance of customer satisfaction can reframe their approach to their work.  

Recognize top talent on your digital displays 

Did you know that employee recognition can significantly reduce feelings of burnout in employees?

This is especially important in a fast-paced and high-intensity QSR environment that keeps employees on their feet and moving. Sharing screens that recognize your employees is an easy way to thank them for their hard work and efforts. UPshow makes it easy to create and customize a display for each of your employees with Canva integration, and robust scheduling features make it possible for you to keep screens current for each changing shift.

Create opportunities for feedback from employees 

Employees thrive when they feel heard. You can ensure that your employees feel like their input is taken into account with frequent surveys and feedback forms. This makes it easy for leadership to address pain points and work out challenges in your employees’ work processes. 

Create mobile-friendly feedback forms that can be shared throughout your QSR with UPshow.

Make training accessible with display content 

Scheduling digital displays is a whole lot easier than scheduling staggered shift meetings! 

UPshow makes it easy to share content across all of your shifts with advanced scheduling features. It ensures that no one on your team misses out, and keeps messaging and information sharing amongst staff clear and consistent. This makes it that much easier to cut out miscommunication!  

Create an atmosphere of support and collaboration with team engagement activities

Recognition amongst peers is an easy way to create a collaborative workplace culture and build strong teams. Create opportunities for employees to give shout-outs to their coworkers on the screens in your QSR, or to vote on in-house initiatives. Feeling invested in what your workplace has to offer is an important part of facilitating lasting relationships with QSR employees. 

Deploy multiple ideas for employee engagement in fast-paced QSR environments with UPshow

Whether you’re using UPshow to train employees on new SOPs or connecting it to your POS systems to foster friendly competition, UPshow Shift is the perfect tool to increase employee engagement in the fast-paced environment of your QSR. Start your free trial today to see what UPshow can do for you!

Healthcare

Building the Right Dental Operatory Layout to Entertain (and Upsell) Patients

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Building the right space in your dental practice is a crucial part of patient and staff satisfaction, but designing the right dental operatory layout is about so much more than tables and chairs! 

Planning the right space should also take entertainment and efficiency into account. Here’s how you can create the perfect environment in your practice so that your patients—and staff—are happy to be there. 

What makes an effective dental operatory layout?

The right dental operatory layout is an important part of communicating the right messages to your patients and staff. 

When your patients come to see you, they expect a space that is clean, organized, comfortable and structured. Striking the right balance between a professional space that also makes patients feel comfortable is often harder than it seems! Anemic spaces that come across as harsh can amplify feelings of dental anxiety, even if they are well-mapped for your employees. 

On the other hand, sacrificing functionality for comfort is also less than ideal. It can lead to a decreased quality of patient care and slow down your staff. 

Ultimately, finding the right way to design your practice is an important part of keeping patients and staff happy. 

Improves your efficiency

A well-designed space is a critical part of a well-run dental practice. 

Spaces should be designed so that practitioners and hygienists can easily access everything they need to provide high-quality care to their patients. A large part of this boils down to storage and flow. 

Well-designed storage space is about more than just tucking away and hiding clutter. Your storage should be intuitive for your staff while they’re working. Scrambling not only slows down treatment but also communicates a lack of professionalism to your patients. 

The best way to combat this is by making full use of labels and bins. Clearly marking everything and putting it in a designated spot makes it easy to find tools in a bind. It can also help your staff create a habit of accessing—and putting away—frequently used material. 

Handling material properly is essential in dental practices for the sake of efficiency and patient health. Creating procedures that optimize workflow helps your staff succeed and keeps your practice compliant with health codes. The sterilization process, for example, should be clearly outlined with a dedicated space for staff to use. This prevents unsterilized material from being misplaced.

Create and post bulleted lists that map out organizational expectations for your staff or use a screen to help you do it instead

Utilizes technology

Operational manuals are an outdated practice in most industries, and dentistry is no exception. 

Making use of technology to optimize processes at your practice is an effortless way to elevate the layout of your practice and increase efficiency at the same time. Digital displays and smart signage are the perfect tools to help you keep your staff and patients engaged and informed at the same time

Posting screens near sterilization areas, in stock rooms or operatory rooms, make it easy for you to ensure that your employees are always aware of the best practices that ensure treatments are administered without a hitch. 

While this certainly helps with keeping your practice compliant and efficient, it helps in other ways, too! It increases employee awareness of treatment options, allowing them to upsell to patients and inform them about things like bundling whitening treatments with routine care.

It also allows you to cut costs by decreasing your employee training and onboarding time, decreasing both employee and patient turnover. 

Enhances the patient experience

Dental visits, by nature, can be anxiety-inducing for many. The loud noises of drill work, the lack of personal space and the fear of pain often put many patients in the wrong headspace. This is why putting careful thought into the layout of your dental space is so important. 

The right design strategies can help you create a more inviting space for your patients to wait and receive care in. What your patients see and hear in your practice can make a huge difference here!

Eliminating clutter throughout your practice can help you communicate a commitment to cleanliness in your practice and help reduce feelings of stress and anxiety for your patients and staff. Another way to help combat feelings of stress in your patients is to make the most of open spaces when possible; this can help ensure privacy and decrease feelings of claustrophobia.

Digital displays and music can also be extremely helpful here! 

While we may not always notice it, what we see and hear can significantly impact the way we feel. Nature sounds, for example, increase feelings of relaxation and mindfulness. Coupling digital displays that show vivid scenes in nature with lyric-free natural soundscapes can help your patients manage stress and reduce their physiological responses to anxiety. 

Designing spaces with entertainment in mind also increases patient satisfaction in young patients, too! Wriggling, worrisome kiddos receiving dental care can make visits hard for everyone involved. Luckily, research suggests that something as simple as using entertainment—for example, cartoons—can significantly reduce anxiety in children receiving treatment and can even make them more cooperative. 

How digital signage can help engage patients

While it may be ideal to skip the wait at the dentist altogether, it’s often inevitable. Your patients' wait time and waiting room experience don’t have to be for naught, though! 

Reduces the boredom of waiting for the dentist

Did you know that wait times can seriously affect your patients’ level of satisfaction?

Distracting your patients from a ticking clock may not decrease your wait times, but it can help your patients forget about them. UPshow’s extensive library of entertainment makes doing this a whole lot easier. 

With 500+ channels of entertainment, your guests can enjoy the time they spend in your waiting room rather than counting down the minutes until they get to leave. With such a wide range of entertainment options, your clinic can keep patients of all ages happy. From cartoons to sports clips, UPshow makes it easy for you to deliver the entertainment your patients want to see. 

Best of all, you can control entertainment on a location-by-location basis. That way, you can customize content for each of your clinics—all it takes is a few clicks of a button! 

Informs patients about dental hygiene and procedures

Time and time again, research demonstrates that patients who play an active role in their health care and make informed decisions ultimately have better outcomes from the care they receive. The problem, though, is that patient education and oral health literacy are often lacking in a majority of patients. The number one barrier to this is access to education. 

The result of these findings is a growing interest across healthcare industries to increase patient engagement efforts. Practitioners often cite a lack of time and financial resources as one of the reasons they can not invest in these initiatives for their patients. 

Patient education can be way simpler than it may seem, though! With the right tools, keeping your patients up to speed about what they need to do to stay healthy is easy. 

Digital displays make it easy for you to share educational materials with patients as they wait for care. The right digital display software makes this even easier with an effortless content creation platform, like Canva

UPshow’s display software has full in-app Canva integration, making it easy for you and your team to create content your patients will engage with. You can easily use premade templates that are fully customizable. Canva is so intuitive that anyone on staff can use the drag-and-drop editor to add royalty-free images, animations or text to your displays. 

Provides opportunities to suggest additional procedures

It’s likely that your practice does far more than just cleanings and fillings, but do your patients know the full range of services you provide? 

Your waiting room screens are the perfect place for you to share and highlight all of the treatment options you have at your disposal. From orthodontic consultations to teeth whitening treatments, your patients may not know their trusted dentist wears so many hats! 

Incorporate and display patient highlights and testimonials to showcase what you offer. It may be the nudge your patients need to take the next step in their oral health journey. 

Use a robust digital campaign that's equipped with QR codes to help your patients take the next step. Including direct links to scheduling portals or interest forms moves patients from awareness to action in one easy step. Best of all? These campaigns are fully trackable with a comprehensive dashboard that clues you in on which elements of your display are most engaging. 

UPshow can help you create the perfect dental operatory layout

Making the most of the space in your practice is an important part of keeping your operation efficient and comfortable for patients. After all, patient care is about more than just treatment. 

You can ensure that your space is being used to keep patients happy and healthy with digital displays. Want to see what it looks like in your office? Sign up for a risk-free demo of UPshow’s services today

Healthcare

The 5 Pillars of Dental Patient Engagement

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Do your patients seem uninvolved in their oral health care? 

If so, you may benefit from developing some patient engagement! Patient engagement is a strategy that puts patients at the center of their experience so that they can leave dental offices more aware of their oral health needs. 

How can your dental practice support patient engagement? Well, let's find out! 

What’s the point of dental patient engagement? 

Improves long-term health

You’re only as good as what you know, which is why patient engagement is so important. 

Keeping your patients in the loop about best practices when it comes to oral health is the easiest way to ensure that they will reap the benefits of treatment. In fact, studies show that patients that are educated and take an active role in their healthcare reap more benefits from the care they receive. 

Increased patient engagement can help patients: 

  • Gain a more comprehensive understanding of the treatment options available to them, including supplemental oral health care like orthodontic treatments.
  • Take financial ownership of outstanding costs associated with care. 
  • Understand the risks associated with poor oral health decisions including smoking, poor diet and lack of oral hygiene. 
  • Gain access to preventative steps and strategies they can take to minimize poor oral health outcomes. 

Strengthens patient loyalty

Though we all love our bi-annual dental check-ins, hanging out in the dentist’s waiting room may not be your patient's idea of the perfect day. In fact, nearly 40% of patients in the US experience dental anxiety, often associating oral healthcare with unpleasant or traumatic experiences. 

This sort of anxiety—or a generally poor and unpleasant experience—can seriously affect how willing patients are to receive care and can certainly make an impact on who patients decide to see for their cleanings. 

Patient engagement makes your patient's waiting room, treatment and oral surgery experience as pleasant as it can possibly be. It helps patients pass the time and redirect their focus away from negative feelings

Ultimately, creating a more positive experience for your patients in your dental practice can create lasting relationships with them. It’s an investment you are sure to see a return on in more ways than one! 

Decreased no-shows and delayed care

Sure, one or two no-shows may not be a huge deal, but it can add up! Ultimately, no-shows don’t just affect your hygienists and dentists, but they affect other patients, too. Missing out on valuable opportunities to get patients in for their appointments can lead to a domino effect. It’s a problem that all practices need to address.

This is where patient engagement can play a significant role in reducing costs and increasing business opportunities for your practice. Patient engagement happens on multiple levels and should leverage multiple mediums to share information. Images, for example, can aid in memory

Looking for an even more concrete way to eradicate no-shows? Opt for interactive content that allows patients to sign up for appointment reminders! 

5 pillars of dental patient engagement you need to follow

Wellness education

While numerous bodies of research have demonstrated the countless benefits of patient engagement, barriers to providers yet remain. While some of these barriers lie in policy change, some boil down to common hurdles all practices face, such as: 

  • Time constraints
  • Lack of employee or provider training
  • Insufficient information systems that provided educational material or exposed shortcomings in patient decision making 

These challenges may seem difficult to overcome, but the right digital signage tools can help practices overcome each of these barriers in one easy-to-use, comprehensive tool. 

UPshow makes creating educational material as easy as dragging and dropping content into its fully integrated Canva editor. You can easily share information by copying information into premade templates. The tool is intuitive to use, anyone on your staff can do it. 

Not only that, but you can share videos and royalty-free images with your patients to engage them in more than one way. 

The best part? UPshow displays are fully trackable through its integrated Insights and Analytics feature. This means that your practice can identify gaps in patient knowledge and restrategize patient engagement efforts to meet their needs. 

Patient experience

Making a waiting room pleasant is no easy feat! Or at least, it wasn’t until UPshow came into the picture.

UPshow makes it easy to create a pleasant and comfortable experience from your waiting room chairs to your oral surgery room. With 500+ streamable channels of entertainment, there are hundreds of ways to take your patient's mind off of the dental experiences that make them most nervous. 

You can create an immersive experience with UPshow Premium Audio, too. UPshow Premium Audio gives your practice access to 50+ stations of fully licensed, ad-free music. 

Creating a positive patient experience starts with entertainment. Here's how your dental practice can use entertainment to increase patient engagement and patient satisfaction: 

  • Incorporate natural imagery and lyric-free nature tracks to create a relaxing environment in your office. Natural imagery and sounds are proven to help people manage stress! It’s an easy way to comfort anxious patients who are prone to ditch appointments. 
  • What if we told you that screens might be the best dental assistant to date, especially when it comes to working with children? Studies show that entertainment can make your young patients more comfortable and cooperative while they are in your chair! 

Accessibility and assistance

Creating accessible spaces is crucial for every practice to ensure the well-being and health of their patients. Barriers to access include anything from language barriers to disabilities. 

Digital signage can serve as a critical access point for many of your patients; in fact, it can help you meet several of the core tenants of Universal Design (UDL). UDL is a growing movement that creates accessible spaces by thinking about design tools that are useful for everyone, regardless of who they may be. 

Digital signage provides dentists and hygienists with the opportunity to:

  • Share education and financial resources with patients in multiple languages.
  • Engage patients with text, images and video materials to cover all bases of learning. 
  • Provide access to mobile forms that can be filled out using speech-to-text tools and other smart assistive devices. 
  • Making information accessible to non-verbal patients or providing multiple opportunities for engagement to patients with differentiated processing needs.

One in four American adults has some type of disability. Ensuring your office is accessible is a vital part of patient engagement for a significant portion of your patients. 

Brand building

Patients create lasting relationships with their oral healthcare providers based on more than just care. For many, brand ethos plays an important role in making a decision to revisit an office. 

This is why marketing is an important part of any successful practice. It’s a crucial part of maintaining your patient relationships and building new ones. Your patient engagement strategies can help you send the right message in your office in a consistent, cost-effective and engaging way. 

Here are a couple of ways you can use marketing to establish a consistent brand and patient experience in your office:

  • Is your practice family oriented? Share health tips for parents, display Saturday morning cartoons and keep everyone entertained with interactive trivia games. 
  • Do you primarily serve patients who are interested in cosmetic treatment options to supplement routine oral care? Use sleek display designs to share your robust repository of skills and treatment options.
  • Do you work with a network of other healthcare providers, like whitening specialists or orthodontists? Share their contact information with scannable QR codes

Patient insights

Not sure how to improve your patient engagement strategy? With UPshow, there's no need to guess. 

Your practice has immediate access to insights and analytics for all of your patient engagement content. This allows you to determine which aspects of your campaign are most effective, which are least engaging and how much revenue is returned from different marketing strategies. 

This allows you and your staff to tighten up on different patient education initiatives to ensure that your patients leave happy, healthy and informed. Not only this, but it saves office administrators the time of guessing which content your waiting room visitors want to see so that your digital content is always effective. 

UPshow is your dental patient engagement solution—and more!

Keeping your patients engaged shouldn’t be hard. UPshow is the all-in-one solution your practice can use to keep patients happy and healthy. 

From robust digital display tools to hundreds of entertainment options, UPshow has your back in every room of your practice. Ready to learn more? Try a free demo today to see how UPshow can make your dental practice more engaging! 

Healthcare

3 Things to Look For in Dental Patient Communication Software

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Figuring out how to make your waiting room a little more exciting for patients shouldn’t feel like pulling teeth. The right dental patient communication software can be an added convenience to your practice and be highly effective with your patients. 

Here are three key features to look for in dental patient engagement software for your practice and one service that can provide all three of them: UPshow!

What is patient communication software in a dental practice?

Cultivating relationships with your patients is about much more than just office visits and monthly mailers to remind them to get their teeth cleaned. It’s a process of relationship building that depends on your patients trusting you, enjoying your service and feeling that you are committed to their well-being. 

However, doing this is easier said than done. 

Luckily, dental patient engagement software can help. A patient engagement system is a set of tools that helps you communicate and interact with your patients in a hands-off but meaningful way. These systems can take many shapes; they include anything from online scheduling tools and reminders to on-premise trivia displays. 

If you're  looking for a way to keep your patients excited about dental visits, then you may benefit from leveraging the power of a patient communication software for dental offices

What to look for in a dental patient engagement software suite

Interactive modes of dental patient communications

There are very few times to communicate with patients in meaningful ways. Speaking to them during their visit is reserved to sidebars over the reception desk and small talk in the examination room. Plus, because 36% of adults fear the dentist, many patients are anxious or distracted during your brief conversations. 

If you’re looking to keep your patients in the loop about your practice, this proposes several challenges for you to overcome. Luckily, digital signage takes some of the pressure off. 

Patient communication software—and digital displays in particular—allow your team to share information your patients need to know without pulling them aside before an appointment, sending them home with an overwhelming stack of brochures or turning your hygienists into salesmen. 

You can remind your clients about updated billing practices, expanded services and more with a beautifully designed and captivating screen. 

An independent patient outreach and marketing module or software

While we’ve all come to know and love our dentist’s postcard reminder on our birthdays to schedule a cleaning, you should consider bolstering your marketing strategy. 

While direct mailers are wildly popular marketing strategies for those in the industry, it’s a technique that is most effective when it’s consistent. The problem is that an approach like this can cost practices time and money in a strategy that’s ultimately most effective for patients of only a certain demographic (namely, baby boomers). 

Diversifying your approach to marketing solutions keeps existing patients in your waiting room and gets new ones through the door. The strategies you may have once relied on are quickly changing, especially as more millennials start to come in with their new families.

Mailers remain a great approach, but new research suggests that 80% of patients prefer digital communication. The most ideal strategy can maintain the strengths of tested methods and bolster them with new techniques. 

Incorporating digital tools in your marketing and outreach approach is the perfect way to do this. And, best of all, it’s far easier than it seems! 

Here are some ways you can use your digital display to step up your outreach and marketing game: 

  • Share live reviews and patient testimonials on your screens, and invite your patients to share their own reviews, too! 
  • Get your patients excited about new services and share a QR code to a consultation form.
  • Create a social media or online referral program that offers existing patients incentives to share and promote your practice on their social media accounts.

A dental communication software that is accessible and easy to use

Dental communication software is meant to add convenience to your practice's operation, so it shouldn’t be another hurdle to overcome. 

The solution you select should be easy enough that anyone can use it with no coding required. These tools should feature comprehensive dashboards, intuitive editors and content management systems that are simple to navigate. 

This should be true for all aspects of the software you select, all the way from content creation to campaign analytics. 

A few key features to look for when determining whether the software you’re interested in will be easy to use include: 

  • Integration with content creation platforms you are familiar with, like Canva 
  • Analytics tools that automatically compile your patient engagement data into meaningful numbers 
  • Fully trackable campaign features 
  • A wide range of streamable entertainment, including channels for news and sports
  • Options for fully licensed, ad-free music streaming 

Why UPshow is the perfect dental patient communications software

Display dental patient communications with the right digital signage

A big part of patient engagement is providing pertinent and interesting information. Why not use your on-premise screens to display it?

UPshow makes creating digital signage displays easier than ever. With full in-app Canva integration, your practice will have access to images, videos and premade templates that your team can use to create captivating displays. 

It’s so easy, you’ll never have to pay someone to create content for you ever again! But, if you ever wanted to, UPshow has an in-house managed services team that can take care of all that for you.

Managing your displays is just as easy, too. You can create a schedule for displaying your campaigns with the Playlists feature, allowing you to plan display campaigns on a short or long-term basis so you can sort things out as far ahead as you want to. And, if things change, your schedule is easy to update. 

Whether your practice is run by one administrator or a whole team, UPshow makes it easy for everyone to manage display content with role-based account profiles. You’ll never skip a beat even when you’re out of the office because you can easily monitor your screens from anywhere and at any time. 

UPshow Connect provides trackable QR codes

Here at UPshow, we believe that you should be able to see a return on the investments you’re making at your practice. That’s why UPshow Connect makes all campaigns fully trackable, converting data into dollars and cents. How do they do this? With the power of QR codes!

Why do we use QR codes? Because they link anywhere and are fully trackable! 

Tacking on a QR code somewhere allows your patients to access whatever content you want right from their smart devices. You can easily link them to pages for appointment scheduling, your billing portal or even to social media or review platforms to increase your testimonials. 

UPshow Connect lets you create full QR code campaigns. And, with Smart Paper, you can infuse QR code technology into print campaigns, too! The codes on your screens will connect with the codes on your mailers, and you can absorb all that data with our analytics tools. You’ll be able to see how many people saw your campaign, whether they interacted with it and how long they interacted. 

Access everything all in one platform

With so many features to explore and try, you might forget that you can do this all—that’s right, everything—from one, easy-to-use platform. 

Through a single dental patient communications software, you can:

  • Create and manage display content 
  • Implement QR code technology
  • Track your campaign success 
  • Stream 500+ channels of entertainment in your office
  • Play music in your practice 

There’s no need to toggle with inputs, switch around cords, or spend hours trying to set up complicated display systems. UPshow allows you to make the most of a plug-and-play setup with new screens, or take advantage of the existing computers in your exam rooms to run the UPshow software.

From there, you can start streaming entertainment in your practice or educating your patients on dental hygiene tips. You can even do both with multi-panel displays! 

There’s a little bit of everything for everyone with UPshow, so you never have to sacrifice one of your patient's preferences over another. All entertainment and music options are ad-free, licensed, and fully accessible at your fingertips. 

Try UPshow as your dental office communication system today

A dental communication system that incorporates a dedicated patient communication software is the way to keep your patients and gather new ones. With so many new families sprouting up that are used to digital tools, you’ll need to keep up with digital solutions. That includes your signage!Looking for a way to make your waiting room a little more exciting? Try a risk-free demo of UPshow and our long list of engagement features today! We’re willing to bet you’ll be impressed.

Healthcare

Patient Engagement Starts With The Right Dental Office Waiting Room Design

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Did you know that patients who are more present and active during their visits are more likely to experience better outcomes? Research suggests that adopting strategies to get patients to engage with their surroundings is beneficial for patients and practitioners alike. 

With all of this coming to light, it’s no wonder that dental practitioners are taking a vested interest in making their dentist offices more engaging, starting with their dental office waiting room designs. Here are some ways you can revamp the design of your dental office to increase patient engagement. 

What is patient engagement?

Patient engagement refers to a three-pronged strategy that targets better health outcomes, better patient care and lower costs.

It involves creating opportunities for patients to increase awareness of their health by making patient education more memorable and experiential. This ultimately helps patients make better decisions about their health, both within your practice and at home. 

A growing interest in patient engagement comes directly from bodies of research that demonstrated the benefits of a “patient-centered approach”. 

Why is patient engagement important? 

Patient engagement is a crucial part of bridging gaps between the services, the care you provide and your patients' needs. A few barriers that patient engagement can help your dental practice overcome include:

Patient education and dental health literacy 

According to the US Department of Health and Human Services, roughly 1 in 10 adults in the United States can fully understand written material about their health. This statistic includes material on oral health. 

When it comes to making decisions about oral health, more is at risk than just forgetting to floss. The research points out that low levels of patient health literacy are generational. A lack of awareness regarding preventative care and necessary treatment options can have lasting impacts on patients and their children. 

Keeping your patients engaged can help them remember to schedule biannual appointments, practice routine oral hygiene at home, and make lifestyle choices that protect their oral health. 

Language barriers

Language barriers are not isolated to practitioners in dentistry. It’s a common barrier across the healthcare system and one that is luckily garnering attention from policymakers and healthcare providers alike. 

Language barriers in the oral healthcare industry can affect your patients’ accessibility to billing practices, treatment decisions and comfort in your office. Promoting accessibility through translation is one of the simplest ways providers can take a meaningful role in their patients’ patient engagement. 

Cognitive or psychological barriers 

Dental anxiety is more common than you may think! 

Many patients experience symptoms of anxiety when visiting the dentist. In serious cases, it can foster a full-blown avoidance of the dentist's office, which can lead to minor symptoms developing into more serious oral health risks. 

You can help patients manage the symptoms associated with dental anxiety by creating an engaging environment that promotes mindfulness, reduces anxiety and helps your patients feel comfortable in your care. 

Why do dental waiting room designs matter?

Your dental office waiting room is the very first interaction your patients will have with your practice. The dentist waiting room sets the stage for what your patients can expect from you in terms of care.

While waiting rooms are certainly not anyone’s favorite place to be, your patients will inevitably spend some time there. Creating the right experience can help serve as a precursor for appointments, make patients comfortable and create opportunities to connect with them. 

Your dental office waiting room is the perfect place for you to educate your patients about care, make them aware of additional services you offer or inform them about updated office information. It’s also the perfect place to get your patients in the right mindset before a visit. 

You can do this with multiple aspects of patient room design, including some of these strategies: 

How UPshow can elevate your dental office waiting room design

Provide the right content at the right time in the waiting room of your dental office

UPshow allows you to easily create dynamic displays that serve more than one purpose within your dental office waiting room designs. It makes it easy to use your screens to hit all of your patient engagement targets: patient education, stress management and informing patients about treatment options. 

If you’re nervous about what this means for you on the content creation side of things, we can put your mind at ease! 

UPshow’s dynamic display solution features in-app Canva integration. Canva’s editing platform is so intuitive that all it requires is dragging and dropping content you want to see on your design. You can take full advantage of premade templates, royalty-free media and hundreds of animations to choose from. Best of all, you can upload and incorporate your own media, too! 

This is the perfect tool for creating educational content for your patients to stay up to date on best practices when it comes to oral health. Multi-panel displays also allow you to share more than one piece of content at once, so you can let your patient know about the health risks of gingivitis while offering them a way to schedule an appointment with a hygienist from their phone.

Allow your patients to interact with elements of your dental waiting room design

The more your patients get to interact with what they see, the better. 

UPshow Connect makes it easy for your patients to move from the screen to their phones. With UPshow Connect, you can incorporate QR codes into your digital displays. This gives you the ability to create a direct link between content and action. 

QR codes are the perfect tools to use to help you promote additional or bundled services, like cosmetic services or oral health screenings. With a simple scan using their phone’s camera, your patients will be taken to a direct link for appointment scheduling, interest forms or pricing information. 

It allows your desk staff to focus on serving patients without sacrificing the ability to upsell what your practice has to offer. Your hygienists will be relieved that they no longer have to serve as your sales team, too! 

QR codes are for more than just selling, too. They can also be used to solicit reviews from your patients or create a unique way for patients to engage with your office through things like trivia or sharing images of their sparkling smiles. 

Best of all, QR code campaigns are fully trackable through UPshow’s robust insights and analytics tools. This allows you to track and measure the success of your digital marketing campaigns or patient engagement efforts with a comprehensive dashboard. It tells you which parts of your campaign are most effective and which fall flat so that you can always make the most of your screens. 

Growing your rate of patient engagement is excellent, but the missing puzzle piece is often helping patients turn awareness into action. UPshow Connect helps you do just that! 

Create a positive audio-visual experience in your dental waiting room design

Creating the right atmosphere for your patients to be in before an appointment is a lot simpler than it seems, especially with digital displays and music! UPshow offers you a solution that rolls everything you need into one easy-to-use platform. 

UPshow makes it easy for your office to display content that your patients want to see without any ads or interruptions. 

With over 500 channels of entertainment to choose from, you can keep all of your patients happy. From ages 5 to 55, each of your patients will be able to enjoy what they see on your screens. UPshow also offers music services, allowing you to drown out the loud sounds of a dental practice with 50+ stations of add free, fully licensed music. 

On their own, these two tools go a long way in creating a positive experience in your waiting room. But when they are combined, you can create the ultimate waiting-room experience to immerse your patient in the right environment. This is especially useful for practices that are interested in combating anxiety in their waiting room and requires way less upkeep than a fountain! 

Here’s how you can create a waiting room experience that helps your patients unwind: 

Try out a demo of UPshow for your dental office waiting room

Looking to increase patient engagement by improving your dental office waiting room design? UPshow can help you transform your space with an easy-to-use, comprehensive tool that does everything you need in one intuitive software. Try a risk-free demo today to see how UPshow can help you keep your patients happy and healthy.

General

How Can UPshow's Insights and Analytics Help Your Business?

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When it comes to seeing results from new marketing efforts, what you see is what you get. At least, that's what we believe here at UPshow. If your team doesn't have access to the numbers that your digital marketing campaigns are generating, you could be missing out on hundreds of dollars worth of time, effort and potential for growth.

UPshow’s Insights and Analytics are easy-to-use, easy-to-access tools that will give your company all of the information you need to up your display game. Here’s how you can reap all of the benefits of what comprehensive analytics has to offer. 

What Insights & Analytics offers your business

Track engagement like never before

Take the guesswork out of content creation and marketing strategies with UPshow’s analytics. You can easily measure exactly which parts of your digital displays are garnering the most attention to take full advantage of your investment. 

And, so long as the web content that is being shared has a tracking code, you can easily gain a full view of your campaign’s marketing attribution. For example, if you integrate your digital signage with social media, you can see which posts users are drawn to the most.

It makes it easy to share accurate analytics across your organization so that you can make sense of what works on a micro level. You can determine not only which pieces of content work best but also what engagement looks like on a location, franchise or corporate level.

You can make the most of these analytics by incorporating UPshow Connect tools in all your campaigns, a standard feature with UPshow packages. Connect is a powerful tool for in-venue marketing, allowing you to incorporate the possibilities of QR code technology. Each QR code is trackable, giving you reports on which codes were scanned, how long they were engaged and what their conversion rates are.

You can even track important employee engagement metrics with UPshow SHIFT.

Analyze results in real-time

The data you have is only as good as the information you can take away from it. This is why UPshow’s Insights and Analytics features come with the standard tools you need to make sense of the metrics you collect. 

All of the numbers your campaign generates are converted into an easy-to-navigate dashboard that you can use to track any of your screens anytime and from anywhere. 

It’ll give you a micro and macro-level understanding of how your campaigns are going and what deployment looks like. This means that you’ll know exactly how long your displays are on screen before someone engages with them or takes action. 

The reported numbers are broken down into categories that tell you exactly which types of content are the most successful in converting content into action. This allows your team to adjust the content schedule so that promotions are displayed during peak hours across all of your locations. 

Best of all, these reports are easy to export and share with your team. 

Optimize your current and future campaigns

Digital campaigns are far more cost and time effective than traditional print campaigns. Logistically, digital campaigns have the upper hand, too, especially when it comes to optimizing your content. 

The ability to adjust your digital campaigns so that they are the most effective campaigns possible is just one of the many benefits of using digital displays over print ones. Analytics and campaign metrics make it possible for teams to pinpoint which pieces of content are most effective and which need to be strategized. 

This is especially important in today's market, where consumers consistently face digital noise. 

Making your content stand out is important, and UPshow’s insights and analytics give you the tools that are necessary for making improvements happen. Recent marketing research shows that using current, relevant, and highly targeted content can make the approach feel personalized, a factor that was significant enough to move 91% of consumers closer to doing business with a specific brand. 

The proof is in the pudding, and when your content team is looking for ways to pivot, they’ll always know where to go. 

It eliminates sunk costs associated with wasted time and resources through preventative maintenance, all with easy-to-read and accessible graphs. You can continue to refocus your marketing funnel so that your CTAs and design are fine-tuned and geared for conversion.

Additional benefits of Insights & Analytics 

Guide your decisions with metrics

Determining how much time and resources to invest in a campaign strategy can be a tough call to make, especially if you don’t have the metrics to back the decisions you’re making. 

At UPshow, we believe that every decision you make with your digital displays should see a return on investment in the most intuitive way possible. When seeing returns, UPshow converts engagement metrics into dollar values so you don’t have to. 

Determining the efficacy of your campaigns is as easy as signing action values to different elements of your digital display. Whether it’s a QR-code campaign or an intake survey, your team can calculate exactly how much return your displays are generating down to the last penny. It allows you to get creative with the content you share with little to no risk. 

Looking for end-to-end analytics? UPshow even integrates with many point-of-sale system so that you can easily correlate your digital displays with direct sales. It'll determine how much value you get from each of your CTAs because the numbers you see can be applied to your profit margins directly. 

Easily share your performance data with your team

Sharing performance data with your team is easy. With UPshow, all you have to do is export and send your analytics to your sales and marketing staff.

All of the information that you need is housed in an easy-to-navigate dashboard. Convert your metrics directly into graphs and numbers that you can see. UPshow’s Insights and Analytics will crunch all of the data your campaigns generate into what matters most: dollars and cents. 

There’s no need to spend time and money holding meetings with external marketing consultants. It’s easy to take matters into your hands, or screens, with UPshow. 

Get a demo of Insights & Analytics today

UPshow has everything you need to create content strategies that are engaging, efficient and cost-effective. We’re a digital signage solution that allows you to take the guesswork out of elevating your in-house marketing campaigns. With UPshow, you’ll always know what your customers want to see.Looking for a way to make sense of the content that's shared on your screen? Try a free demo of UPshow to make the most out of what Insight and Analytics have to offer.

Healthcare

Finding the Right Dental Office Music Shouldn’t Feel Like Pulling Teeth

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Your waiting room sets the tone for your patients’ visits. It’s the first place they’ll be in your practice and can be a spot where a lot of your patients prepare themselves for what’s about to happen. For some, teeth cleaning is no big deal. For others, the anticipation of drilling and being poked at can be anxiety-inducing. 

The right dental office music is the perfect way to move your patients towards feelings of relaxation without prompting them in any way. Some subtle tricks and tips can impact patient behavior in ways you may not expect! 

Setting the right mood in your waiting room can create a more pleasant experience for everyone involved. To do this, however, you’ll not only need to know how to pick the best music for your dental office but also how to manage it conveniently. 

Why does your dental office music matter?

The right dental office music playlist can combat dentophobia

Dentophobia is an extreme or excessive fear of the dentist. While most of us can say with confidence that we prefer not to deal with fillings and root canals, nearly 36% of Americans have a chronic fear of the dentist's office. About 3% of adults avoid visiting the dentist altogether due to this fear. 

People with dentophobia can experience these feelings as a result of traumatic or stressful events in the past associated with anesthetics, blood or the feeling of choking during dental work. For others, sensory overload that stems from the noise of drill work can also be a trigger for feelings of stress and anxiety. 

Nonetheless, oral health is an important part of well-being, and most adults are recommended to see their dentist twice a year. So, how can your office help anxious patients combat these feelings and receive the care they need? 

Playing relaxing dental office music in the waiting room is just one way to help calm your patients. Research from Stanford University suggests that the effects of music can be as powerful as some medicinal treatments

Relaxing dentist office music can help bring your patients back to the present moment, make them aware of their feelings and feel more comfortable. Researchers recommend music with slow, steady beats to help calm listeners down. This includes light jazz and classical music, as well as stringed instruments and flutes. Natural sounds like thunder, storms and crashing waves have similar effects. These strategies are especially effective when they are paired with visual cues, like nature imagery. 

Dentist office music helps employees too

An unavoidable truth about dental work is that it can be loud and tedious. While your patients may benefit from the anxiety-reducing effects of relaxing music, your hygienists and receptionists might prefer something more upbeat to get through the day. 

Uptempo music has been linked to increased movement and reduced stress from activities. The right dentist office music can keep your employees’ energy levels up and help them complete their tasks promptly. 

Music also has the added benefit of providing some privacy for staff and their activities. Music can reduce intrusive or annoying sounds, which is well-needed at a dental practice. 

What is the best music for dental offices?

When it comes to picking the best music for your dental office, there are a few guidelines researchers recommend for targeting calming behaviors in patients.

Music that is 60 beats per minute can induce alpha brain waves, the brainwaves that are associated with relaxation and consciousness. While it can be difficult to determine music by this exact measure, music by the following artists has been shown to increase relaxation in listeners

  • Enya
  • Coldplay
  • Adele
  • Mozart

Nature sounds have similar effects, and it’s likely not a surprise to most of us that this is the case. Reconnecting with nature is a common calming strategy and has been shown to reduce our “fight or flight” instincts. In a study of 117 adults, five minutes of calm nature sounds was shown to activate the part of the brain that increases awareness of external conditions.

This means that listeners spend less time fixating in their mind, reducing anxiety. So, if your nervous patient is reading, watching a screen or playing a game on their phone, the relaxing sounds of a babbling brook can help them fixate on the task at hand rather than the anxiety of their next filling. 

UPshow Premium Audio helps build your atmosphere

Pair your music and digital signage in one platform

Dental office music can have a huge impact on the atmosphere, especially when it comes to reducing patient anxiety. Your digital displays offer a lot to your environment, but why not add music to the mix, too? With UPshow Premium Audio, you can couple your digital signage with music channels!

Picking an all-in-one signage and music solution for your office is the easiest way to synchronize media in your practice. You can play relaxing nature sounds and accompany them with corresponding natural imagery to create a rounded experience. 

You can get started streaming music from your on-premise TVs in minutes. Just choose your station and your music will play seamlessly with your digital displays, enhancing the audio-visual experience of your dentist's office. 

Pick from a wide variety of dental office music playlists

While recommendations for how to leverage music to combat patient anxiety exist, picking the right dental office music playlist and the resultant listening experience can depend on who your patients are. For example, playing classical music in a pediatric dental office may be ill-fitting. 

Fortunately, it’s easy to create an effortless listening experience with UPshow Premium Audio. With 50 channels of fully licensed, commercial-free music, you can pick the perfect listening experience for your practice. It’s as easy as picking a curated station with the music of your selected genre.

Here’s how you can add variety to your listening experience:

  • Play a classical or easy listening station when you have high-anxiety patients
  • Boost everyone’s mood after a long day at the office with today’s top hits
  • Get your office in the holiday spirit with curated holiday stations

Control the best music for your dental offices from one location

You may have more than one practice, but your patient experience should be consistent. 

If you’ve built an established list of patients, they likely expect the same quality and level of care that your practice has to offer wherever they are receiving service. A consistent patient experience isn’t just about the dentist they are seeing, it’s also about the atmosphere and experience they have in your dental practice. 

UPshow makes it easy for you to ensure that all of your patients feel comfortable and calm wherever they receive care. UPshow Premium Audio offers advanced features that make it possible for administrators to select and play the best music for dental offices, regardless of their location. It’s the perfect way to ensure that your waiting room is in line with your brand. 

There’s no need for guesswork or discretion from your reception staff, all you have to do is pick the station you want to stream across your location. It ensures that everything your practice plays is fully licensed, ad-free and appropriate. 

Try out a demo of UPshow for your dental office music

Your patients deserve quality care in a practice that makes them feel comfortable and calm. Choosing the right dental office music playlist helps create the perfect environment for anxious patients; this is easy with UPshow Premium Audio’s 50 channels of ad-free licensed music from a range of genres. It’s the perfect solution to pair with your dynamic digital displays for a rounded waiting room experience. Ready to get started? Try a risk-free demo today!

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9 Ways to Build Healthcare Revenue Without Sacrificing Patient Care

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Ideally, a healthcare clinic can find a happy balance between revenue and patient care. Because providing care can be costly, often the tides turn to one extreme or the other. 

Luckily, new solutions make it possible for clinics to meet both of their goals. 

You can make the most of what digital signage has to offer so that your clinic can run efficiently, support patients and still walk away with healthy margins. 

Establish an online presence 

Across industries, leaders are turning to digital marketing strategies to see returns on their investments. The healthcare industry is no exception, and you can easily expand growth with a few simple strategies.  

Create an easy-to-navigate webpage

As patients seek out their options for care, your website will likely be their first point of contact. The more information patients can gather from your website, the more likely they will be to seek your services. Try incorporating some of these tools into your website to make it easy to navigate, and to potentially alleviate some administrative weight off your staff:  

  • Live chat
  • Simple calls to action and forms for contact information
  • Online scheduling and patient portal
  • Relevant content, like blog posts with health advice

Post on social media

User screen time and engagement with social media are skyrocketing. Leveraging the potential of social media to grow your clinic is a simple way to jump aboard the digital marketing train. 

Some ways you’ll see a return on your investment include: 

  • Helping patients discover services and products you offer
  • Getting the attention of new patients
  • Creating organic avenues for patient communication 

From Instagram to Twitter, building a presence on these social media platforms will help your clinic reach potential patients where they enjoy spending their time. Plus, it’s easy to share the content you create on your in-office screens.

Reduce costs with digital solutions

Investing in the right digital solutions can help you get more out of every labor hour that you schedule. Here’s how you can use digital signage to streamline your clinic's operations.

Self-service check-in

With digital signage, you can easily create self-service check-in kiosks so that patients can check themselves in for appointments. This will free up your front desk workers to complete more complex work, like catching up on billing and rescheduling.

Recent research suggests that self-service kiosks in healthcare facilities may even offer benefits for patients' health, including: 

  • Increasing screening of chronic diseases and mental illness
  • Ease of prescription management 
  • Increases in health and prevention literacy 

There are other flexible ways to create these self-service check-ins, too. By using QR codes that link out to patient check-in forms, you can avoid installing a full kiosk and opt for sharing information about how to check-in on waiting room screens instead. 

Make communication efficient 

Using digital solutions to communicate with patients can help your clinic quickly resolve inefficiencies in scheduling, billing and follow-up. 

Flexibility in communication makes it possible for patients to access care when they need it, even when their schedules are hectic. It also allows your staff to split communication efforts and prioritize complex tasks while maintaining a steady stream of patient communication.

Using digital tools can help you by:

  • Making billing practices known to patients early on
  • Sharing scheduling availability and office closures
  • Creating options for patients to use digital resources to answer questions or address concerns. 

Improve your turnover rates

Research shows that the average staff turnover rate in hospitals is around 20%. This pressing issue results in lost time and money that’s funneled into training efforts. Plus, it goes without saying that high turnover rates lead to inefficiencies that impact the care your patients receive. 

Being proactive about these problems not only helps keep money in your clinic, but it keeps patients happy, too. 

Address employee concerns

Addressing employee concerns to reduce turnover rates can be a simple process with digital signage

On an operational level, digital signage solutions can help you streamline internal communication and keep staff up to date on different clinic policies and procedures. This can make a huge difference not only for your seasoned employees’ performance but also for your new staff. 

This is where UPshow SHIFT can help you do the heavy lifting. The powerful software effortlessly integrates with third-party systems to help you create dynamic displays that boost morale and productivity. 

It helps create a supportive onboarding process that allows inexperienced staff to quickly adjust to their new work environment. UPshow SHIFT is the perfect way to assure your staff that they always have the resources they need, even as they take on a new learning curve. 

Working in healthcare is no easy task, and showing your employees they are appreciated can make all the difference in their work experience. 

Digital signage can help you do this with fun, celebratory displays that recognize staff on their birthdays, showcase positive patient experiences, or share positive messages from fellow coworkers. 

Increase patient satisfaction

Keeping loyal patients in your practice is more cost-effective than replacing clients who cycle in and out of your office. You can keep patients happy, healthy and loyal by trying out some of these strategies. 

Offer flexible patient care

Between work schedules and family, making time for healthcare can feel like a struggle to some patients. 

Making the patient experience flexible wherever you can may set you aside from clinics that offer services in traditional ways.  Using an app for your clinic is just one way to do this. 

Mobile healthcare apps make it possible for patients to schedule and request medical forms easily, without having to make a call in the middle of the work day. It also offers a flexible entry point for patients to reach out to their providers through in-app messaging.

Apps lead to revenue-driving behavior by making the scheduling process easier, and they can encourage patients to engage in long-term preventative care by using notification systems that remind patients about follow-up appointments or newly offered services.  

Emphasize patient satisfaction to your team

Keeping your patients happy starts with how they’re treated by staff. Keeping patient satisfaction at the core of your patient care strategies ensures that patients feel heard and cared for.

This means that you’ll need to create opportunities for patient feedback regularly. You can do so with anonymous surveys, digital polls and online reviews. Patients can gain access to these feedback opportunities through QR codes and posted forms.

Having access to patient feedback allows your team to pivot when it needs to, and expand services to address specific needs.

Use digital tools to reduce patient wait times

Creating a positive wait experience for patients is one way to increase patient satisfaction. 

Digital displays make it easy for you to make the most of your waiting area. You can share information and estimated wait times to increase transparency and patient awareness, or you may opt for a more entertainment-based approach. 

Often overlooked by clinicians, nearly two-thirds of patients experience waiting room anxiety.  This stress often keeps us from wanting to visit the doctor's office until a situation is dire. Luckily, helping patients work through these feelings is painless with UPshow. 

UPshow features over 500 channels of entertainment so that patients can pass the time watching content that helps reduce patient anxiety.  Display natural imagery to help calm patients down and ground them in the moment. 

Use digital signage to help meet patient care and revenue goals

Digital signage solutions are flexible, low-cost high-return investments you can make to improve your patients’ experiences. Not sure how to get started? Let UPshow help.

Find the right solution for you

The first step is knowing how you want to make the most of digital signage solutions.  Consider gaps in your practice or patient experience that you want to address. Our experts can help you find a way to meet those needs.

Invest in hardware 

Your digital solutions need hardware to be deployed. Depending on the project you are executing, different hardware solutions may be most beneficial for you. You can use: 

  • Media player
  • Tablets for check-in purposes 
  • TVs for entertainment 
  • Monitors for wayfinding or sharing scheduling information

Get the most out of your investment 

Your digital signage solution will be powered by the software that you choose. If you want to get as much out of your investment as possible, you need to find a solution that can help you accomplish all of your goals.

UPshow offers a range of features that can help your clinic make the most of its new digital displays, including: 

  • Premade templates and powerful tools to create your own displays from scratch
  • Over 500 channels of entertainment
  • Built-in analytics tools to track the efficacy of your campaigns

Ready to get started? Sign up for a free demo today to learn more about how we can help.

Healthcare

The Benefits of a Dental Patient Engagement System

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When you think of what the typical waiting room in a dental office looks like, what do you think of? Is it a reflection of what your practice looks like? 

Dental practices are looking for ways to make their offices comfortable places that their patients aren’t anxious about visiting. Brushing up on your patient engagement strategies is an easy way you can keep your patients at your practice and get new ones through the door. 

One of the easiest ways of doing this is to put in place dental patient engagement systems. You can then use various features that are usually built into patient engagement systems to better connect with your patients. You can even use such patient engagement systems to execute any new engagement strategies, ideas, or tactics that you may have.

What are patient engagement systems?

A lot of work goes into creating a lasting relationship with your patients. After all, the decisions we make about our healthcare providers are about more than just the services we receive. 

Patients look for providers they can trust and feel comfortable with. That trust isn’t just built in your chair; it usually starts when your patient first steps into your waiting room. This is where the benefits of patient engagement in healthcare truly become apparent. 

A patient engagement system is a collection of tools that your practice can use to communicate and interact with patients. It’s not just marketing, either. These tools can help you cultivate the right atmosphere for your practice so that patients feel a little more at ease in your office. 

The right patient engagement system should offer many opportunities for your patients to interact with your office, including things like streamed entertainment, informative digital displays and anxiety-reducing music playlists. These great features can transform your practice from one that feels stark and cold to one that's friendly and inviting. 

Top 3 dental patient engagement benefits

Patient engagement in healthcare improves overall satisfaction

If you can believe it, patient satisfaction can be improved in the waiting room, provided you have the right patient engagement programs in place.

Research has shown that long wait times can lead to lower satisfaction rates among patients, which ultimately impacts a patient's decision to return for another visit. Wait times are inevitable, though, so you can find ways to make them more pleasant and keep patients focused on something other than the clock.

Digital displays make it easy to redirect patients’ attention and create an experience for them, especially those anxiously waiting to get their visit over with.

According to statistics about patient satisfaction and anxiety, roughly 36% of adults experience anxiety when visiting the dentist’s office. Another 12% experience extreme fear, sometimes referred to as “dentophobia.” These numbers shouldn’t be ignored, as together it accounts for nearly half of all your patients. 

Reducing patient anxiety is an easy way to make your waiting room experience more pleasant, ultimately increasing patient satisfaction. More and more, practices are using engagement software to help patients feel calm in otherwise stressful situations. 

An engaged patient doesn't miss appointments

Experiencing the pain of no-shows? Your practice can help reduce missed appointments by upgrading its patient engagement strategy. 

The general recommendation for most patients is that they see their dentist on a biannual basis, though this number can vary. Reminding your patients about their next visit with a postcard or flier may have worked before, but in the digital age, engagement in healthcare needs to be paperless to have the proper impact.

You can help patients make their next appointment or remember to schedule a follow-up with digital reminders. By attaching a QR code to your next mailer or displaying it on screens in your office, you can prompt patients with digital links to sign up for reminder tests, sign up for email notifications or add appointments right to their phones’ calendars.

This is an easy way to ensure patients show up on time for their next appointment while staying top-of-mind with them.

Patient engagement systems can be used to educate patients

Preventative care is the best way to stay healthy; when it comes to dental hygiene, Americans are struggling with ways to keep up. 

More than 50% of American patients are concerned with their oral health, making it a leading concern in most households. While a lack of access to healthcare plays a role in this, dentists can help patients take their health back into their hands by increasing patient education efforts. 

Use your digital displays to share hygiene tips with patients. You can inform them how often they should brush and floss, how to schedule appointments with hygienists and foods or beverages to avoid to prevent cavities.

With digital displays, rather than a lecture post-examination, you can turn patient education into a fun game of trivia or use cheerful displays to make the advice a little more friendly. This is sure to build better healthcare experiences.

How UPshow can be the perfect dental patient engagement system

Engage patients with the right digital signage

Your patient engagement system should be intuitive for anyone at the office to use. Luckily, UPshow is simple! Soon, you’ll be engaging your patients with new, fresh displays. 

UPshow comes equipped with in-app Canva integration, the content creation tool that so many have come to know and love. You’ll be able to display content rich with royalty-free images, videos and animations to keep your displays engaging and elegant. Best of all, you get to work with hundreds of premade templates. This takes the hard work out of creating the right atmosphere in your practice. 

UPshow makes it easy to create content schedules, too, so patients aren’t bombarded with one form of content or another. You can rotate between anxiety-reducing displays and educational ones without having to manually switch them. Plus, multi-panel features allow you to share multiple screens all at once, so no need to pick and choose! 

Encourage patient interaction with UPshow Connect

Marketing in healthcare can sometimes seem a lot less exciting than marketing in other industries, but it doesn’t have to! 

UPshow Connect makes it easy for dental practices to elevate patient engagement strategies in healthcare and create a robust campaign that’s fully integrated into one solution. You can display QR codes on screens for appointment reminders or helpful links, and we’ll track how patients are engaging with them!

We make it easy to create print campaigns equipped with the power of QR code technology, too. Smart Paper, a feature of UPshow Connect, can help you turn your in-house displays into the mailers that your patients have come to love. The QR codes they feature are fully trackable, too!

Track engagement metrics easily 

Sometimes engagement strategies can feel like talking into the void. With limited or complicated data staring back at you, it’s hard to tell if the efforts you made were worth it.

Luckily, UPshow’s insights and analytics make it easy for your team to see exactly how effective campaigns are and what resources are being used for. You’ll know in an instant which QR codes are being scanned and what elements of your campaign are most effective at getting your patients to engage with content. 

We want you to make smart decisions about your on-premise content so you can keep your patients—and profit margins—happy and healthy. 

Explore the benefits of having UPshow as your dental patient engagement system

If you’re looking for an easy way to elevate your patient engagement strategies, look no further than UPshow!

UPshow makes it easy for your practice to manage all aspects of its patient engagement strategies from one intuitive platform. With in-app content creation and robust analytics, you’ll know which of your marketing efforts are landing and which need to be changed. Ready to make your waiting room more exciting? Try a risk-free demo today

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What Restaurant Music Stations Should You Stream For Your Diners?

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When the conversations of regulars, the clatter of plates, and the shuffle of wait staff seem like too much, all that can break through is a curated selection of in-venue music. 

Music in restaurants is more than just background noise. It’s a powerful way to curate the ultimate dining experience in your restaurant. The influence of music has been researched extensively, and you may be surprised to find what it can do for your establishment. 

Why is your restaurant's music so important?

Did you know that nearly one-third of consumers will intentionally revisit an establishment because they enjoyed the music that was being played during their last visit? 

Music is an often overlooked, but very powerful tool that your business should be using to help keep your booths packed and your customers happy. Here’s how music can help your business stay booming. 

The music complements the atmosphere of your restaurant

Curating the ultimate atmosphere in your restaurant starts with the right listening experience. 

Your restaurant likely has its very own niche, carefully curated through your interior design, menu, and the general attitude you hope to portray to your patrons. Music is, of course, the cherry on top of all of this. Or at least, it can be! 

Take, for example, the holiday season. 

Let’s start with Restaurant A. Though the restaurant has spent hours decorating and putting together the perfect dining room for the holiday season, its patrons are stuck listening to radio ads or the generic top 40 hits that are being played by the local radio host. It detracts from the general celebratory feeling, and the fast-paced music leads patrons to finish their meals quickly. 

On the other side of town is Restaurant B, where cheery booths filled with twinkling lights and smiling faces are accompanied by the gentle hum of holiday classics that families can recognize without the interruption of ads. It creates and maintains feelings of nostalgia that transform a restaurant from a simple place to have a meal into a home away from home. 

But that’s just the holidays. The right music creates the right environment at any time of the year. It makes it easy to cater to your patrons around the clock, no matter who filters in. 

Want to keep Saturday brunch family-friendly? Opt for listening stations that are free of explicit tunes. Looking to host the big game with wing specials? Pick a classic rock station to set the mood.

Music can influence the behavior of your diners

If you’ve ever had a sudden craving for a menu item you may not have typically considered, it may not have been as random as it at first seemed. A study of 180 Scottish college students at Curtin and Macquarie Universities has revealed that the music we listen to can impact the decisions we make while exploring a menu. 

Study participants were given identical menus and divided into different rooms with different listening experiences including music from genres and cultures. The studies included curated listening of The Beach Boys, The Peking Brothers, and Sunidhi Chauhan. After participants sat in their respective rooms and browsed the menu, they were asked to order. 

The results revealed that the music participants listened to significantly impacted the decisions they made while ordering and even affected the menu items participants would remember. 

If your restaurant has an extensive list of American food, this study suggests that the right playlist for you would include the American classics. But if you’re serving a French or Benelux menu, you might consider bistro music!

Music creates a positive experience for new customers

You’ve probably heard radio hosts say the term “feel-good tunes”, but you may wonder why music makes you feel good. Aside from the hard science that shows us time and time again that music releases dopamine, a neurotransmitter that is responsible for feelings of joy and happiness, there’s the added benefit of the association through social circumstances that are positive. 

Music triggers parts of our brains associated with working memory and memory retrieval, which means that as we listen we not only recall our past but also build lasting future memories surrounded by sound. 

It can go a long way in creating an atmosphere in your diner that patrons associate with lasting, positive memories, or in creating a space that feels like home. 

Selecting stations that feature feel-good throwbacks that parents or grandparents may have hummed along to is a great way to inspire nostalgia while folks share comfort food. You can also use music to create powerful associations with themes, like metal for your hard-rock-themed burgers.

Whichever route you choose to take, music will make your diner a spot that patrons can never forget.  

UPshow Premium Audio makes it easy to create the perfect restaurant music

Ready to reap the benefits of music in your diner? UPshow Premium Audio can get your spot up and running with music in no time. 

You can pick from dozens of music channels

Now, while we don’t have to go fixing something if it ain’t broke, we certainly don’t have to settle for a music playlist that loops for hours either. 

Finding music options that work for you is easy with UPshow, and it doesn’t come with the caveat of repetitive and boring playlists either. 

UPshow Premium Audio features over 50 stations of curated playlists that will capture the mood and genre you want for your restaurant. It’s as easy as scrolling through your options and picking the one that works best for your establishment. 

Best of all? The stations are fully-licensed and ad-free. That’s right, no more listening to advertisements over breakfast, lunch or dinner—just hours of totally uninterrupted music right at your fingertips. 

It’s a stress-free solution for music playing in your restaurant that doesn’t involve waitresses huddling over a phone to pick the next tune or an old CD that plays on a loop. 

You can control your music from anywhere

If you are operating in more than one location, you may be facing one of two challenges. Either you’re looking for a way to create a consistent atmosphere across locations or you’re struggling to create distinct atmospheres for each location’s unique needs. 

Luckily, UPshow Premium Audio makes solving either problem easy! 

You can manage UPshow Premium Audio with the touch of a button anytime, anywhere. It makes it easy to keep track of what is playing across your locations so that you can ensure that your patrons are getting the most out of their dining experience wherever they go. 

This also makes it easy for you to switch up your streams for each location or to change your playlist throughout the day. You might opt for a more upbeat station to get patrons in and out of the door a little faster during the lunch rush, but slow things down in the evening to encourage a slow sit-down meal that makes room for an extra round of drinks and dessert.  

You can create an audio-visual experience from one platform

Synchronize your sounds and your screens for the ultimate immersive experience. 

Using a single solution for your digital displays and in-house music is the perfect way to generate a cohesive experience in your diner. You can showcase featured menu items on your screens and play genres that inspire those menu selections to keep plates moving out of the kitchen. 

It’s also the perfect way to tie in the ultimate family feel by creating opportunities for trivia and entertainment. You can even create a community with social media integration: invite your regulars to share pictures on screens through social media hashtags, celebrate your local community and invite your patrons to come by for special events.  

It’s just another easy way to make your restaurant feel a little more like home. 

Try out a demo of UPshow Premium Audio today

Every community has a local spot they can rely on for good food and good times. Make your restaurant the place that everyone piles into on the weekend with UPshow. 

It’s an easy solution that integrates audio and visuals to craft the ultimate atmosphere for your community to gather in. There’s no need to worry about licensing, ads, or content you don't want to see; UPshow puts your diner at center stage. So, what are you waiting for? Try UPshow Premium Audio today!

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Screencloud vs. UPshow: Which is Best For Your Digital Signage?

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Choosing the right digital signage software is an important part of reaching your business goals. For some, the decision may come down to Screencloud vs. UPshow.

Its robust solutions and cutting-edge features have made UPshow an industry leader time and time again, working with customers like Buffalo Wild Wings, Dave and Buster’s and Crunch Fitness, to name a few top brands.

While Screencloud offers a few similar features, many are not as robust and user-friendly as UPshow. 

We’ll break down the key features of both companies to help you make the right decision for your business. 

Create robust marketing campaigns

Digital signage is the perfect way for businesses to upsell and promote new products and services.  It leverages mixed media strategies to attract consumer attention without the same leg work as traditional marketing campaigns. UPshow has a host of features that allow businesses to take advantage of this. 

Smart Paper, for example, allows you to turn your digital marketing campaigns into print ones that are outfitted with QR codes. It’s a powerful tool that is being leveraged across industries including food service, hospitality, and healthcare. 

Here are some examples of how UPshow users are taking full advantage of QR code technology, a feature that’s not available to Screencloud users:

  • Restaurants use QR codes to drive patrons to download their app and join their loyalty program.
  • Healthcare providers use QR codes to promote mobile scheduling.
  • Specialty businesses display scannable QR codes that promote limited-time offers for specialty services and events.

UPshow Connect’s cross-channel integration features don’t stop there!

The power of moving calls to action to the palm of patrons’ hands is effortless with UPshow’s mobile landing page capabilities. This feature is not available through Screencloud. 

Creating engaging content is effortless

Creating content for your digital displays shouldn’t require onboarding a team of designers. Luckily, UPshow’s Canva integration makes designing content simple and intuitive.

Through Canva, you’ll have access to a range of design tools, including ready-made templates, animation and simple-to-use design features. It makes it easy for you to run elegant displays that are fully customizable, whether you want to start from scratch or work with something premade.

While Screencloud partners with PosterMyWall, Canva integration makes it possible to import and export your own content so that you can use your own logos, artwork and images. 

Effortlessly manage your content with advanced scheduling features

It’s not enough to be able to create compelling content with digital signage. You also need to be able to manage that content in meaningful ways. Otherwise, you won’t get as much value out of the technology as you should – even if your displays are second to none.

With UPshow, managing your displays is easy.

UPshow gives you more control over how you schedule your content rotations. You can run your content exactly when you want to, and create a content rotation that is location specific so that your strategies are effective on a location-by-location basis.

UPshow provides templated scheduling to get you up and running fast. With these capabilities, you’ll be able to pinpoint the specific times that are most effective for different campaign initiatives.

Screencloud only offers playlists and channel items in a fixed order, meaning you can’t control when certain content appears. UPshow’s playlists and scheduling tools provide the ultimate flexibility to control your displays for your business needs and set up a specific or random order. 

See a return on your investment

The best way to understand how to fine-tune your digital marketing strategies is by leveraging advanced analytics, a feature that UPshow makes available to all users. 

Granular-level data allows you to monitor campaigns on a location-by-location basis so that you can continue to tailor your screens based on actual numbers rather than guesswork. It eliminates the need for involved marketing consultation and is simple enough that anyone on the team can make sense of reporting.  

UPshow’s comprehensive Insights and Analytics feature takes campaign metrics and meaningfully organizes it into an accessible dashboard so you can see engagement metrics for each element of your digital displays. 

Best of all, it even converts these numbers into dollars and cents, so you can see exactly how much revenue your campaigns generate. We also offer a custom content ingestion API to help you get even more out of your digital displays.

Screencloud doesn’t offer analytics features, which can make it challenging to see a return on your investment in real numbers.

Keep customers entertained

In-house entertainment is another reason to invest in digital signage software. It keeps your guests entertained and makes them more likely to stick around for longer.

Both UPshow and ScreenCloud have entertainment features, but there are a few differences to keep in mind as you make a decision. 

If you’re looking to make your visitors’ experience immersive, music is a must.

Screencloud’s digital signage software offers support for background audio, MP3 and YouTube, which may require some supervision or caution when it comes to licensing compliance. 

UPshow, on the other hand, offers access to over 50 fully-licensed music stations. These stations make it easy to create the perfect atmosphere for your customers. 

Medical clinics opt for relaxing music that eases tension, while busy businesses keep patrons moving with upbeat pop. UPshow Premium Audio makes it easy for you to make the most of your patrons’ listening experience, all totally ad-free and fully licensed. 

Music is just the tip of the iceberg when it comes to UPshow’s entertainment features.  

When you sign up for services with UPshow, you’ll also gain access to more than 500 channels of entertainment. 

With 500+ channels of entertainment, UPshow goes beyond the basics to provide your guests with the channels they truly want to see. It’s a feature that Screencloud doesn’t offer, but is certainly one that can make all the difference in keeping your patrons engaged. 

At UPshow, we believe that your screens have the potential to help you drive business by keeping guests satisfied and entertained. It keeps guests hanging out at tables longer, which ultimately leads to more revenue. 

While streaming entertainment is effective at doing this on its own, UPshow goes above and beyond to offer users advanced entertainment features that Screencloud doesn’t. 

Games, for example, are becoming increasingly popular across all generations. In fact, one study found that 65% of adults played video games on at least one platform. UPshow makes it possible to take advantage of this growing interest with a host of options for interactive games, like trivia or QR polling. 

It’s another feature that UPshow users have the pleasure of enjoying, but that Screencloud can’t provide. 

Not sure where entertainment fits into your business?

Choose a solution that consistently outperforms so that you can too

Screencloud may be a good option if you want to opt for simple digital signage software, but being average won’t make your business stand out.

With UPshow, you get the most out of dynamic digital displays that effortlessly translate across all of your marketing channels. You won’t just see an ROI in your new, highly effective CTAs, but also in the data returned from your display analytics. 

The best way to experience this value is to try it out for yourself. So why wait? Sign up for a free demo of UPshow to get started today.

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